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UNFI Media Network™

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Elevate Your Brand and Delight Shoppers

We are unlocking new opportunities to transform retail media by providing innovative technology solutions to deliver high-performance, data-rich campaigns. Our goal is to connect our vast network of suppliers and retail customers to help you compete in today's increasingly digital-first world.

For Suppliers and Advertisers

  • Build your brand and connect with shoppers through our diverse, nationwide network of retailers.  
  • Grow your reach with actionable insights and closed loop reporting, to measure your return on ad spend more effectively.  
  • Launch campaigns and promotions across multiple channels, including on-site and in-app banners, push notifications, social, in-store digital displays and email.  
  • Tap into our unique offer capabilities, including bounce-back and multi-trip offers.  
  • Ready to learn more? Complete the form to have a UMN representative reach out to discuss how we can help build your brand.
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Ready to get started?

Complete the form to connect with a UMN representative to begin onboarding and review our available packages.

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Vendor talking with UNFI representative

For Retailers

  • Establish your competitive edge with an innovative solution designed to help you compete in the digital marketplace.
  • Drive traffic and shopper loyalty with advertising campaigns to reach consumers at the right time and place.
  • Unlock the scale, data, and measurement tools necessary to personalize offers to customers and access media dollars in order to compete with larger grocers.
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UNFI Media Network combines UNFI's scale with Swiftly’s advanced technology

The UNFI Media Network, powered by Swiftly, brings advanced retail technology solutions to our extensive network of retail customers and brand partners to help them compete in an increasingly digital-first world. It is designed to enable retailers to reach their shoppers digitally while connecting to the industry’s largest collection of suppliers, who in turn, can take advantage of this platform to more effectively market directly to shoppers through the retailers in the network.